Email Marketing Speaker for Associations and Conferences
Email is one of the most used, and often most misunderstood, channels in association marketing.
Amber Worthen, founder of Email Maven, delivers engaging, practical sessions that help marketing teams improve their email strategy, content, and performance.
Her sessions are designed for:
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Associations who want to train their staff, chapters, regions, and sections to ensure everyone is on the same page with email, because your members notice when you aren’t.
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Associations who want us to do in-depth workshops at their conference for component leaders.
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Organizations who provide trainings for Association Executives.
Speaking Topics
Email Design & Content Best Practices
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What drives engagement
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How to design and write effective emails
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Common mistakes to avoid
Email Strategy for Associations
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Audience segmentation
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Campaign planning
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Improving performance without increasing volume
Automations & Campaign Optimization
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Onboarding & Renewal campaigns
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Member acquisition campaigns
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Engagement campaigns
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Lifecycle email strategies
Platform & Tactical Training
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How to build emails and campaigns
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Platform-specific best practices
Future-Proofing Your Email Marketing
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How the inbox is changing
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The role of AI in email
What associations need to do now to stay in the inbox
What Makes These Sessions Different
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Real examples from association email programs
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Clear, actionable takeaways
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Engaging and interactive formats
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Focused on what teams can actually implement, not just ideas
Formats
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In person conference sessions
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In person workshops
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Virtual presentations
Past Speaking Engagements
Conferences: ASAE MMC+Tech, CSAE, Higher Logic Super Forum, Association Forum, and MASAE
Webinars: ASAE, UST-Education, PropFuel, Higher Logic, Association Forum, Member Lounge, NYSAE and BlueSky
Podcasts: The Member Engagement Show, 6 Degrees of Associations, Association Strong
Looking for a speaker for your next event? Let's chat about what you need.