Amber Worthen

Email lists are extremely valuable but if we don't respect the people on the list we are bound to kill the email list and it will be useless. Working with Associations I find there are 5 key points to ensuring you don't kill your email list.

Associations have a tenancy of sending too many emails, they know it's a problem but struggle to find a solution. I've worked with over 100 associations and have a 4 step plan to get your emails under control.

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